Converse: Adverts created by the customer

The ever-excellent Trendwatching newsletter had a theme this week about adverts for commercial companies, but where the adverts are created by the consumer. I guess with the explosion in digital video capability at home, these things are getting more feasible.

They linked to the Converse site, where there are a dozen or more such ads. And one that I loved.

Have a look at the Converse gallery here , and (once you get used to the rather strange navigation system) have a look at the one very close to the right-hand end of the selection, on the top row, which looks like a guy in a blank jumper on a mobile phone, against a grey wall. It's an cheap version of "bullet-time".

posted by Blakey UK @ 6:36 pm